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Why giant monster cars are a smart idea for cities

Big city cars have finally gone carzilla. And it’s all thanks to ‘Smart’. Which is a kind of a dumbesque name for any brand.

That said, the brand compensates with its brilliant sense of humour. Eco-Empathy, who would have thought of it?

Here’s the video.

These Germans be funny…

Here’s The Prototype Prank

Executed by BBDO Berlin. This is one happy road disruptor 🙂

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All juiced up

2011 award winning ad by BBDO canada. A great approach, a brilliant idea. This is how brands should talk to people. I love how they really brightened lives of the audience to create an unforgettable event.