THE Billboard that Breathes

Every once in a while a brief that really inspires comes along. This one was a breath of fresh air.  Time-coded fans to suck in air, an Air Quality Monitor, Real time display, loads of metal, mesh, pristine white hepa filters, and finally a compelling message. This billboard was more an urban intervention meets brand…

Razor Sharp Music: Don’t EVER try this at home

Music made with razors?  Got me thinking about all the things that razors don’t (or won’t agree) to do. Things like: making coffee, checking email, or making small talk. Anyways back to the video. Grey, New York adds one more product to the very long and very tired ‘this product can also create music’ list with this beautiful…

Coke invents giant drinking face cup to take on social media

In a world devoid of real-world interactions, a giant makes a stand. And I like it. Has a point. Especially since it’s on social media, should we watch it? Should we share it? confused…. Oh sweet elixir of unhealthy consumption, guard us from the scourge of social media so we can focus our thoughts on opening…